Portfolio SecureLife Insurance

Insurance Marketing Analytics Platform

SecureLife needed to enhance their marketing performance through AI-driven customer segmentation and campaign optimization.

Client SecureLife Insurance
Industry Insurance & FinTech
Duration 10 months
Team Size 14+ developers
Insurance Marketing Analytics Platform

Project Overview

We implemented an advanced analytics platform with machine learning models for customer segmentation, lifetime value prediction, and campaign optimization. The system provides real-time insights and automated campaign management.

Technology Stack

Python Scikit-learn React PostgreSQL Kafka AWS

Key Results

250% ROI increase
40% Lower cost per lead
3x Conversion rate improvement

Measurable Impact

The results speak for themselves

250%
ROI increase
40%
Lower cost per lead
3x
Conversion rate improvement
85%
Campaign automation

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